If I'd spent any longer on this, the sandwiches would've gone stale.

If I'd spent any longer on this, the sandwiches would've gone stale.

Sandwich Menu Design

Le Pery Bar (2023)

Role: Graphic Designer

Duration: ~15 minutes (seriously)

Location: Berck, France

CONTEXT

Le Pery Bar, a cherished local hangout in Berck, where the regulars know each other’s life stories and no one’s ordering an oat milk latte. They needed a new sandwich menu, and they needed it fast in time for the kite festival. Not flashy, not over-designed, just clear, readable, and ready before the coffee got cold.

CHALLENGE

Make a clean, modern menu in record time.

Ensure readability for all ages and eyesight levels.

Keep it minimal and practical; this is an old-school bar, not a design museum.

APPROACH

Straightforward typography, large enough to read from across the street.

Logical structure, everything in its place, no guesswork.

Minimal colour palette, easy on the eyes and the printer ink.