Medical Content Writing
for a Plastic Surgery Practice

Translating complex surgical procedures into clear, patient-centred content.

Developed comprehensive French content for a plastic surgeon, making technical medical information accessible to prospective patients while maintaining clinical accuracy.

Year: 2024

A webpage about plastic and aesthetic surgery featuring a smiling woman with clear skin and a bright smile, and smaller images of women showcasing different cosmetic procedures.

PROJECT SCOPE

Created detailed procedure pages across four surgery categories, each covering intervention details, recovery timelines, risks, insurance considerations, and patient candidacy.

Content Categories:

  • Facial Surgery (7 procedures): Rhinoplasty, genioplasty, blepharoplasty, otoplasty, facial lifting, Botox, hyaluronic acid fillers

  • Breast Surgery (5 procedures): Augmentation, reduction, ptosis correction, reconstruction, gynecomastia

  • Body Contouring (5 procedures): Liposuction, arm lift, thigh lift, abdominoplasty, buttock surgery

  • Hand Aesthetics (3 procedures): Lipomodeling, injectable treatments, rejuvenation techniques

KEY DELIVERABLES

  • 20+ comprehensive procedure pages with consistent structure

  • Patient-friendly explanations of complex medical procedures

  • Transparent risk disclosure and realistic recovery expectations

  • Insurance coverage guidance (medical vs. cosmetic procedures)

  • SEO-optimised content structure with clear navigation