Medical Content Writing
for a Plastic Surgery Practice

Translating complex surgical procedures into clear, patient-centred content.

Developed comprehensive French content for a plastic surgeon, making technical medical information accessible to prospective patients while maintaining clinical accuracy.

Year: 2024

PROJECT SCOPE

Created detailed procedure pages across four surgery categories, each covering intervention details, recovery timelines, risks, insurance considerations, and patient candidacy.

Content Categories:

  • Facial Surgery (7 procedures): Rhinoplasty, genioplasty, blepharoplasty, otoplasty, facial lifting, Botox, hyaluronic acid fillers

  • Breast Surgery (5 procedures): Augmentation, reduction, ptosis correction, reconstruction, gynecomastia

  • Body Contouring (5 procedures): Liposuction, arm lift, thigh lift, abdominoplasty, buttock surgery

  • Hand Aesthetics (3 procedures): Lipomodeling, injectable treatments, rejuvenation techniques

KEY DELIVERABLES

  • 20+ comprehensive procedure pages with consistent structure

  • Patient-friendly explanations of complex medical procedures

  • Transparent risk disclosure and realistic recovery expectations

  • Insurance coverage guidance (medical vs. cosmetic procedures)

  • SEO-optimised content structure with clear navigation